Google could be forced to give up its Gmail brand across Europe after voluntarily dropping it in the UK following a trademark dispute with Independent International Investment Research (IIIR), the quoted financial information service. The dispute started 18 months ago when IIIR objected to Google's use of Gmail for its new free e-mail service because IIIR already had an e-mail service called G-mail. IIIR had the Gmail name valued at £25m and offered to settle the dispute for a payment below this level.
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www.lawadm.com
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